Out-of-Home Advertising in Berkeley County, SC

Billboard advertising rentals in Berkeley County including local market research. Detailed breakdowns of Berkeley ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Berkeley County. 

 Frequently Asked Questions 

Billboards in Berkeley price out anywhere from $322 per 4 weeks for smaller posters to as much as $4,988 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static South Carolina billboards. Fabrication costs ~$850. If you rent a billboard in Berkeley County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Berkeley County ooh pricing

Take a look at our Berkeley ooh market research by city below. Dollar for dollar, ooh advertisements in Berkeley are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Berkeley

Big and small

South Carolina 4-week Median Advertising Cost of Bulletins Average Price: $2,574

Bulletins in Berkeley

The largest outdoor media in South Carolina, Bulletins prices start at $1,126 and go up to $4,425, depending on location.

South Carolina OOH Average Price: $2,336

Digital Billboards in Berkeley County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,418 up to $4,838 for premium South Carolina outdoor ad space.

Advertising on Buses in South CarolinaAverage Price: $592

Bus Panels in Berkeley, SC

Bus panels come in 4 standard sizes, the smallest size costs $419 while the largest full side panel displays can cost as much as $705 every 4 weeks.

South Carolina Advertising PostersAverage Price: $758

Posters Advertising in Berkeley

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $575 while some locations can cost $914.

What did people do after seeing Berkeley billboards?

We conducted an outdoor advertising survey throughout the major cities in Berkeley County, SC. Conducted from Goose Creek to Moncks Corner to Ladson to St. Stephen to Cross, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,184 people in these Berkeley cities about their own personal experiences with outdoor advertising.

Have you ever... Goose CreekMoncks CornerLadsonSt. StephenCross
Discussed billboard ads you've seen with friends or family 32% 44% 41% 36% 43%
Recommended the advertiser to others 4% 12% 6% 8% 5%
Attended a local event because of a billboard 11% 16% 7% 8% 12%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 15% 15% 30% 27% 12%
Made a purchase at the business advertised 12% 17% 20% 11% 18%
Watched event on television because of a billboard 10% 14% 14% 17% 16%
Tuned in to the radio station featured on a billboard 9% 8% 8% 8% 15%
Visited an advertiser website because of billboards 23% 21% 18% 21% 16%
Googled or otherwise searched online for more details about the message 24% 22% 24% 27% 11%
Googled or otherwise searched online for more details about the advertiser 19% 17% 15% 12% 14%
Accessed a coupon on a billboard from your mobile device 12% 9% 5% 5% 10%

The South Carolina counties surrounding Berkeley cover a lot of area as well. If you're exclusively seeking billboards in Berkeley County, the cities of Moncks Corner, Ladson, and St. Stephen will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Berkeley Billboards

How people FEEL about billboard advertising in Berkeley County?

The table below represents responses to questions from 918 people about consumer attitudes towards outdoor advertisements in Berkeley County, SC. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in South Carolina.

I feel that billboards Goose CreekMoncks CornerLadsonSt. StephenCross
Are a COOL way to advertise. 70% 69% 67% 73% 72%
Are a good way to LEARN about NEW BUSINESSES in the area 58% 57% 70% 70% 75%
Are a good way to LEARN about SALES and EVENTS 62% 67% 55% 52% 68%
Often catch my ATTENTION 68% 74% 85% 83% 74%
Advertisements on digital billboards stand out more than advertisements online. 68% 72% 67% 67% 66%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 53% 40% 42% 37% 49%
Make the city look more MODERN. 73% 64% 70% 73%
..Are visually APPEALING 75% 65% 61% 78% 74%
Are an effective way to alert the community about SEVERE WEATHER conditions. 90% 90% 90% 90% 83%
Are an effective way to alert the community about MISSING CHILDREN. 87% 85% 92% 87% 88%
Provide CURRENT and RELEVANT information. 66% 64% 84% 71% 68%