Out-of-Home Advertising in Douglas County, MN

Billboard advertising rentals in Douglas County including local market research. Detailed breakdowns of Douglas ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Douglas County. 

 Frequently Asked Questions 

Billboards in Douglas price out anywhere from $328 per 4 weeks for smaller posters to as much as $5,079 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Minnesota billboards. Fabrication costs ~$850. If you rent a billboard in Douglas County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Douglas County ooh pricing

Take a look at our Douglas ooh market research by city below. Dollar for dollar, ooh advertisements in Douglas are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Douglas

Big and small

Minnesota 4-week Median Advertising Cost of Bulletins Average Price: $2,621

Bulletins in Douglas

The largest outdoor media in Minnesota, Bulletins prices start at $1,147 and go up to $4,505, depending on location.

Minnesota OOH Average Price: $2,531

Digital Billboards in Douglas County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,536 up to $5,242 for premium Minnesota outdoor ad space.

Advertising on Buses in MinnesotaAverage Price: $516

Bus Panels in Douglas, MN

Bus panels come in 4 standard sizes, the smallest size costs $365 while the largest full side panel displays can cost as much as $615 every 4 weeks.

Minnesota Advertising PostersAverage Price: $735

Posters Advertising in Douglas

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $558 while some locations can cost $887.

What did people do after seeing Douglas billboards?

We conducted an outdoor advertising survey throughout the major cities in Douglas County, MN. Conducted from Alexandria to Osakis to Evansville to Carlos to Brandon, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,031 people in these Douglas cities about their own personal experiences with outdoor advertising.

Have you ever... AlexandriaOsakisEvansvilleCarlosBrandon
Discussed billboard ads you've seen with friends or family 26% 36% 35% 33% 45%
Recommended the advertiser to others 5% 10% 8% 11% 12%
Attended a local event because of a billboard 5% 7% 10% 7% 9%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 16% 14% 25% 30% 26%
Made a purchase at the business advertised 21% 11% 13% 21% 11%
Watched event on television because of a billboard 16% 18% 18% 15% 18%
Tuned in to the radio station featured on a billboard 5% 11% 10% 11% 10%
Visited an advertiser website because of billboards 20% 10% 20% 22% 22%
Googled or otherwise searched online for more details about the message 21% 15% 25% 21% 22%
Googled or otherwise searched online for more details about the advertiser 16% 18% 15% 18% 16%
Accessed a coupon on a billboard from your mobile device 8% 7% 7% 8% 8%

The Minnesota counties surrounding Douglas cover a lot of area as well. If you're exclusively seeking billboards in Douglas County, the cities of Osakis, Evansville, and Carlos will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Douglas Billboards

How people FEEL about billboard advertising in Douglas County?

The table below represents responses to questions from 994 people about consumer attitudes towards outdoor advertisements in Douglas County, MN. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Minnesota.

I feel that billboards AlexandriaOsakisEvansvilleCarlosBrandon
Are a COOL way to advertise. 77% 69% 78% 79% 76%
Are a good way to LEARN about NEW BUSINESSES in the area 72% 74% 65% 63% 69%
Are a good way to LEARN about SALES and EVENTS 56% 58% 66% 53% 61%
Often catch my ATTENTION 85% 68% 81% 77% 76%
Advertisements on digital billboards stand out more than advertisements online. 69% 74% 70% 70% 73%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 38% 46% 45% 47% 54%
Make the city look more MODERN. 74% 66% 73% 70%
..Are visually APPEALING 65% 71% 63% 76% 63%
Are an effective way to alert the community about SEVERE WEATHER conditions. 87% 90% 90% 85% 90%
Are an effective way to alert the community about MISSING CHILDREN. 87% 91% 86% 84% 85%
Provide CURRENT and RELEVANT information. 61% 85% 73% 68% 83%