Out-of-Home Advertising in Brown County, MN

Billboard advertising rentals in Brown County including local market research. Detailed breakdowns of Brown ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Brown County. 

 Frequently Asked Questions 

Billboards in Brown price out anywhere from $365 per 4 weeks for smaller posters to as much as $5,661 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Minnesota billboards. Fabrication costs ~$850. If you rent a billboard in Brown County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Brown County ooh pricing

Take a look at our Brown ooh market research by city below. Dollar for dollar, ooh advertisements in Brown are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Brown

Big and small

Minnesota 4-week Median Advertising Cost of Bulletins Average Price: $2,922

Bulletins in Brown

The largest outdoor media in Minnesota, Bulletins prices start at $1,278 and go up to $5,021, depending on location.

Minnesota OOH Average Price: $2,375

Digital Billboards in Brown County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,442 up to $4,919 for premium Minnesota outdoor ad space.

Advertising on Buses in MinnesotaAverage Price: $516

Bus Panels in Brown, MN

Bus panels come in 4 standard sizes, the smallest size costs $366 while the largest full side panel displays can cost as much as $615 every 4 weeks.

Minnesota Advertising PostersAverage Price: $755

Posters Advertising in Brown

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $573 while some locations can cost $910.

What did people do after seeing Brown billboards?

We conducted an outdoor advertising survey throughout the major cities in Brown County, MN. Conducted from New Ulm to Sleepy Eye to Springfield to Hanska to Comfrey, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,033 people in these Brown cities about their own personal experiences with outdoor advertising.

Have you ever... New UlmSleepy EyeSpringfieldHanskaComfrey
Discussed billboard ads you've seen with friends or family 34% 43% 38% 39% 34%
Recommended the advertiser to others 9% 10% 4% 5% 5%
Attended a local event because of a billboard 8% 10% 9% 6% 10%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 16% 20% 11% 13% 29%
Made a purchase at the business advertised 14% 20% 11% 19% 21%
Watched event on television because of a billboard 15% 12% 11% 13% 10%
Tuned in to the radio station featured on a billboard 20% 14% 13% 8% 20%
Visited an advertiser website because of billboards 12% 10% 10% 10% 11%
Googled or otherwise searched online for more details about the message 27% 12% 22% 24% 24%
Googled or otherwise searched online for more details about the advertiser 11% 17% 11% 12% 19%
Accessed a coupon on a billboard from your mobile device 11% 7% 5% 10% 8%

The Minnesota counties surrounding Brown cover a lot of area as well. If you're exclusively seeking billboards in Brown County, the cities of Sleepy Eye, Springfield, and Hanska will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Brown Billboards

How people FEEL about billboard advertising in Brown County?

The table below represents responses to questions from 933 people about consumer attitudes towards outdoor advertisements in Brown County, MN. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Minnesota.

I feel that billboards New UlmSleepy EyeSpringfieldHanskaComfrey
Are a COOL way to advertise. 65% 74% 66% 72% 69%
Are a good way to LEARN about NEW BUSINESSES in the area 63% 66% 61% 60% 56%
Are a good way to LEARN about SALES and EVENTS 59% 64% 63% 56% 69%
Often catch my ATTENTION 82% 81% 73% 77% 70%
Advertisements on digital billboards stand out more than advertisements online. 72% 74% 74% 75% 74%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 52% 45% 41% 48% 40%
Make the city look more MODERN. 71% 73% 74% 63%
..Are visually APPEALING 67% 71% 76% 61% 62%
Are an effective way to alert the community about SEVERE WEATHER conditions. 86% 90% 77% 82% 88%
Are an effective way to alert the community about MISSING CHILDREN. 89% 89% 88% 84% 92%
Provide CURRENT and RELEVANT information. 66% 75% 71% 69% 60%