Out-of-Home Advertising in Gratiot County, MI

Billboard advertising rentals in Gratiot County including local market research. Detailed breakdowns of Gratiot ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Gratiot County. 

 Frequently Asked Questions 

Billboards in Gratiot price out anywhere from $320 per 4 weeks for smaller posters to as much as $4,964 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Michigan billboards. Fabrication costs ~$850. If you rent a billboard in Gratiot County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Gratiot County ooh pricing

Take a look at our Gratiot ooh market research by city below. Dollar for dollar, ooh advertisements in Gratiot are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Gratiot

Big and small

Michigan 4-week Median Advertising Cost of Bulletins Average Price: $2,562

Bulletins in Gratiot

The largest outdoor media in Michigan, Bulletins prices start at $1,121 and go up to $4,404, depending on location.

Michigan OOH Average Price: $2,252

Digital Billboards in Gratiot County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,367 up to $4,665 for premium Michigan outdoor ad space.

Advertising on Buses in MichiganAverage Price: $490

Bus Panels in Gratiot, MI

Bus panels come in 4 standard sizes, the smallest size costs $347 while the largest full side panel displays can cost as much as $584 every 4 weeks.

Michigan Advertising PostersAverage Price: $751

Posters Advertising in Gratiot

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $570 while some locations can cost $905.

What did people do after seeing Gratiot billboards?

We conducted an outdoor advertising survey throughout the major cities in Gratiot County, MI. Conducted from Alma to St. Louis to Ithaca to Riverdale to Wheeler, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 980 people in these Gratiot cities about their own personal experiences with outdoor advertising.

Have you ever... AlmaSt. LouisIthacaRiverdaleWheeler
Discussed billboard ads you've seen with friends or family 40% 27% 44% 43% 34%
Recommended the advertiser to others 11% 7% 6% 11% 12%
Attended a local event because of a billboard 16% 8% 16% 11% 12%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 10% 26% 13% 28% 17%
Made a purchase at the business advertised 18% 13% 17% 21% 20%
Watched event on television because of a billboard 10% 16% 18% 11% 11%
Tuned in to the radio station featured on a billboard 17% 7% 14% 11% 19%
Visited an advertiser website because of billboards 15% 14% 23% 18% 21%
Googled or otherwise searched online for more details about the message 27% 14% 13% 11% 15%
Googled or otherwise searched online for more details about the advertiser 17% 13% 12% 14% 15%
Accessed a coupon on a billboard from your mobile device 10% 7% 9% 12% 10%

The Michigan counties surrounding Gratiot cover a lot of area as well. If you're exclusively seeking billboards in Gratiot County, the cities of St. Louis, Ithaca, and Riverdale will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Gratiot Billboards

How people FEEL about billboard advertising in Gratiot County?

The table below represents responses to questions from 885 people about consumer attitudes towards outdoor advertisements in Gratiot County, MI. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Michigan.

I feel that billboards AlmaSt. LouisIthacaRiverdaleWheeler
Are a COOL way to advertise. 76% 67% 75% 71% 74%
Are a good way to LEARN about NEW BUSINESSES in the area 62% 73% 58% 55% 73%
Are a good way to LEARN about SALES and EVENTS 56% 64% 57% 55% 52%
Often catch my ATTENTION 77% 71% 74% 74% 78%
Advertisements on digital billboards stand out more than advertisements online. 74% 69% 69% 69% 72%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 39% 46% 45% 46% 36%
Make the city look more MODERN. 63% 62% 66% 64%
..Are visually APPEALING 78% 73% 72% 66% 76%
Are an effective way to alert the community about SEVERE WEATHER conditions. 84% 79% 84% 90% 77%
Are an effective way to alert the community about MISSING CHILDREN. 88% 87% 85% 86% 90%
Provide CURRENT and RELEVANT information. 79% 73% 75% 68% 62%