Out-of-Home Advertising in Caddo County, LA

Billboard advertising rentals in Caddo County including local market research. Detailed breakdowns of Caddo ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Caddo County. 

 Frequently Asked Questions 

Billboards in Caddo price out anywhere from $328 per 4 weeks for smaller posters to as much as $5,082 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Louisiana billboards. Fabrication costs ~$850. If you rent a billboard in Caddo County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Caddo County ooh pricing

Take a look at our Caddo ooh market research by city below. Dollar for dollar, ooh advertisements in Caddo are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Caddo

Big and small

Louisiana 4-week Median Advertising Cost of Bulletins Average Price: $2,623

Bulletins in Caddo

The largest outdoor media in Louisiana, Bulletins prices start at $1,147 and go up to $4,508, depending on location.

Louisiana OOH Average Price: $2,424

Digital Billboards in Caddo County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,472 up to $5,020 for premium Louisiana outdoor ad space.

Advertising on Buses in LouisianaAverage Price: $484

Bus Panels in Caddo, LA

Bus panels come in 4 standard sizes, the smallest size costs $343 while the largest full side panel displays can cost as much as $576 every 4 weeks.

Louisiana Advertising PostersAverage Price: $844

Posters Advertising in Caddo

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $640 while some locations can cost $1,017.

What did people do after seeing Caddo billboards?

We conducted an outdoor advertising survey throughout the major cities in Caddo County, LA. Conducted from Shreveport to Keithville to Vivian to Greenwood to Blanchard, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 967 people in these Caddo cities about their own personal experiences with outdoor advertising.

Have you ever... ShreveportKeithvilleVivianGreenwoodBlanchard
Discussed billboard ads you've seen with friends or family 32% 29% 29% 40% 42%
Recommended the advertiser to others 3% 4% 6% 3% 9%
Attended a local event because of a billboard 7% 13% 15% 6% 8%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 17% 22% 29% 18% 16%
Made a purchase at the business advertised 18% 21% 21% 10% 20%
Watched event on television because of a billboard 12% 10% 11% 11% 15%
Tuned in to the radio station featured on a billboard 14% 8% 6% 12% 11%
Visited an advertiser website because of billboards 19% 14% 12% 22% 20%
Googled or otherwise searched online for more details about the message 15% 26% 14% 27% 25%
Googled or otherwise searched online for more details about the advertiser 15% 19% 18% 12% 13%
Accessed a coupon on a billboard from your mobile device 12% 6% 5% 7% 6%

The Louisiana counties surrounding Caddo cover a lot of area as well. If you're exclusively seeking billboards in Caddo County, the cities of Keithville, Vivian, and Greenwood will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Caddo Billboards

How people FEEL about billboard advertising in Caddo County?

The table below represents responses to questions from 952 people about consumer attitudes towards outdoor advertisements in Caddo County, LA. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Louisiana.

I feel that billboards ShreveportKeithvilleVivianGreenwoodBlanchard
Are a COOL way to advertise. 74% 65% 69% 70% 70%
Are a good way to LEARN about NEW BUSINESSES in the area 57% 70% 62% 74% 55%
Are a good way to LEARN about SALES and EVENTS 66% 56% 63% 64% 63%
Often catch my ATTENTION 69% 85% 78% 85% 77%
Advertisements on digital billboards stand out more than advertisements online. 75% 76% 68% 75% 75%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 53% 37% 48% 52% 49%
Make the city look more MODERN. 65% 63% 65% 71%
..Are visually APPEALING 68% 76% 71% 61% 61%
Are an effective way to alert the community about SEVERE WEATHER conditions. 89% 78% 80% 82% 88%
Are an effective way to alert the community about MISSING CHILDREN. 86% 91% 86% 85% 84%
Provide CURRENT and RELEVANT information. 68% 83% 80% 79% 65%