Out-of-Home Advertising in Jackson County, FL

Billboard advertising rentals in Jackson County including local market research. Detailed breakdowns of Jackson ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Jackson County. 

 Frequently Asked Questions 

Billboards in Jackson price out anywhere from $374 per 4 weeks for smaller posters to as much as $5,790 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Florida billboards. Fabrication costs ~$850. If you rent a billboard in Jackson County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Jackson County ooh pricing

Take a look at our Jackson ooh market research by city below. Dollar for dollar, ooh advertisements in Jackson are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Jackson

Big and small

Florida 4-week Median Advertising Cost of Bulletins Average Price: $2,989

Bulletins in Jackson

The largest outdoor media in Florida, Bulletins prices start at $1,307 and go up to $5,137, depending on location.

Florida OOH Average Price: $2,692

Digital Billboards in Jackson County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,634 up to $5,575 for premium Florida outdoor ad space.

Advertising on Buses in FloridaAverage Price: $518

Bus Panels in Jackson, FL

Bus panels come in 4 standard sizes, the smallest size costs $367 while the largest full side panel displays can cost as much as $617 every 4 weeks.

Florida Advertising PostersAverage Price: $712

Posters Advertising in Jackson

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $540 while some locations can cost $859.

What did people do after seeing Jackson billboards?

We conducted an outdoor advertising survey throughout the major cities in Jackson County, FL. Conducted from Marianna to Graceville to Malone to Sneads to Cottondale, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,036 people in these Jackson cities about their own personal experiences with outdoor advertising.

Have you ever... MariannaGracevilleMaloneSneadsCottondale
Discussed billboard ads you've seen with friends or family 34% 37% 28% 29% 42%
Recommended the advertiser to others 3% 11% 6% 12% 10%
Attended a local event because of a billboard 12% 8% 16% 6% 15%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 18% 15% 30% 23% 21%
Made a purchase at the business advertised 20% 20% 12% 16% 13%
Watched event on television because of a billboard 18% 12% 10% 16% 10%
Tuned in to the radio station featured on a billboard 15% 15% 7% 10% 17%
Visited an advertiser website because of billboards 16% 24% 25% 15% 21%
Googled or otherwise searched online for more details about the message 19% 10% 17% 11% 21%
Googled or otherwise searched online for more details about the advertiser 18% 19% 12% 16% 17%
Accessed a coupon on a billboard from your mobile device 5% 7% 7% 12% 8%

The Florida counties surrounding Jackson cover a lot of area as well. If you're exclusively seeking billboards in Jackson County, the cities of Graceville, Malone, and Sneads will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Jackson Billboards

How people FEEL about billboard advertising in Jackson County?

The table below represents responses to questions from 1,057 people about consumer attitudes towards outdoor advertisements in Jackson County, FL. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Florida.

I feel that billboards MariannaGracevilleMaloneSneadsCottondale
Are a COOL way to advertise. 65% 77% 78% 71% 79%
Are a good way to LEARN about NEW BUSINESSES in the area 74% 71% 66% 68% 58%
Are a good way to LEARN about SALES and EVENTS 60% 65% 55% 61% 65%
Often catch my ATTENTION 84% 73% 73% 68% 70%
Advertisements on digital billboards stand out more than advertisements online. 70% 65% 66% 74% 69%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 47% 48% 49% 42% 36%
Make the city look more MODERN. 64% 73% 64% 66%
..Are visually APPEALING 61% 77% 70% 78% 68%
Are an effective way to alert the community about SEVERE WEATHER conditions. 84% 85% 82% 82% 85%
Are an effective way to alert the community about MISSING CHILDREN. 89% 88% 87% 89% 90%
Provide CURRENT and RELEVANT information. 84% 62% 77% 69% 77%