Out-of-Home Advertising in Pulaski County, AR

Billboard advertising rentals in Pulaski County including local market research. Detailed breakdowns of Pulaski ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Pulaski County. 

 Frequently Asked Questions 

Billboards in Pulaski price out anywhere from $334 per 4 weeks for smaller posters to as much as $5,180 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Arkansas billboards. Fabrication costs ~$850. If you rent a billboard in Pulaski County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Pulaski County ooh pricing

Take a look at our Pulaski ooh market research by city below. Dollar for dollar, ooh advertisements in Pulaski are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Pulaski

Big and small

Arkansas 4-week Median Advertising Cost of Bulletins Average Price: $2,673

Bulletins in Pulaski

The largest outdoor media in Arkansas, Bulletins prices start at $1,170 and go up to $4,595, depending on location.

Arkansas OOH Average Price: $2,664

Digital Billboards in Pulaski County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,617 up to $5,518 for premium Arkansas outdoor ad space.

Advertising on Buses in ArkansasAverage Price: $562

Bus Panels in Pulaski, AR

Bus panels come in 4 standard sizes, the smallest size costs $398 while the largest full side panel displays can cost as much as $670 every 4 weeks.

Arkansas Advertising PostersAverage Price: $724

Posters Advertising in Pulaski

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $549 while some locations can cost $873.

What did people do after seeing Pulaski billboards?

We conducted an outdoor advertising survey throughout the major cities in Pulaski County, AR. Conducted from Little Rock to North Little Rock to Sherwood to Jacksonville to Maumelle, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,124 people in these Pulaski cities about their own personal experiences with outdoor advertising.

Have you ever... Little RockNorth Little RockSherwoodJacksonvilleMaumelle
Discussed billboard ads you've seen with friends or family 37% 40% 37% 30% 38%
Recommended the advertiser to others 5% 12% 10% 9% 4%
Attended a local event because of a billboard 8% 10% 12% 9% 12%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 20% 22% 15% 20% 17%
Made a purchase at the business advertised 10% 14% 16% 14% 15%
Watched event on television because of a billboard 18% 11% 14% 14% 15%
Tuned in to the radio station featured on a billboard 15% 9% 20% 18% 15%
Visited an advertiser website because of billboards 19% 15% 16% 19% 18%
Googled or otherwise searched online for more details about the message 25% 23% 25% 22% 25%
Googled or otherwise searched online for more details about the advertiser 12% 15% 11% 16% 15%
Accessed a coupon on a billboard from your mobile device 5% 11% 9% 6% 11%

The Arkansas counties surrounding Pulaski cover a lot of area as well. If you're exclusively seeking billboards in Pulaski County, the cities of North Little Rock, Sherwood, and Jacksonville will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Pulaski Billboards

How people FEEL about billboard advertising in Pulaski County?

The table below represents responses to questions from 1,046 people about consumer attitudes towards outdoor advertisements in Pulaski County, AR. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Arkansas.

I feel that billboards Little RockNorth Little RockSherwoodJacksonvilleMaumelle
Are a COOL way to advertise. 71% 70% 77% 70% 77%
Are a good way to LEARN about NEW BUSINESSES in the area 56% 71% 64% 75% 56%
Are a good way to LEARN about SALES and EVENTS 62% 66% 54% 60% 58%
Often catch my ATTENTION 81% 85% 75% 73% 85%
Advertisements on digital billboards stand out more than advertisements online. 68% 70% 76% 65% 72%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 39% 49% 47% 40% 48%
Make the city look more MODERN. 69% 66% 66% 68%
..Are visually APPEALING 68% 65% 61% 71% 67%
Are an effective way to alert the community about SEVERE WEATHER conditions. 82% 88% 81% 82% 83%
Are an effective way to alert the community about MISSING CHILDREN. 86% 92% 86% 87% 93%
Provide CURRENT and RELEVANT information. 63% 79% 81% 73% 61%