Out-of-Home Advertising in Etowah County, AL

Billboard advertising rentals in Etowah County including local market research. Detailed breakdowns of Etowah ooh media by size, location, and cost. Information gathered from over two decades of experience managing and analyzing successful outdoor advertising in Etowah County. 

 Frequently Asked Questions 

Billboards in Etowah price out anywhere from $335 per 4 weeks for smaller posters to as much as $5,192 per 4 weeks for large digital billboards. Be sure to factor in the additional cost of graphic design, artwork, and fabrication if you're renting static Alabama billboards. Fabrication costs ~$850. If you rent a billboard in Etowah County for an extended period (more than 3 months), your billboard print will likely need to be replaced periodically to keep it looking pristine. More about Etowah County ooh pricing

Take a look at our Etowah ooh market research by city below. Dollar for dollar, ooh advertisements in Etowah are still one of the best ways to communicate your brand message. Billboards are most effective when used in  conjunction with other forms of advertising media (online, tv, etc.).

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outdoor advertising Etowah

Big and small

Alabama 4-week Median Advertising Cost of Bulletins Average Price: $2,680

Bulletins in Etowah

The largest outdoor media in Alabama, Bulletins prices start at $1,172 and go up to $4,606, depending on location.

Alabama OOH Average Price: $2,502

Digital Billboards in Etowah County

Leased in 8 seconds portions. Entire loops run every 64 seconds. At the low end, prices start at $1,519 up to $5,182 for premium Alabama outdoor ad space.

Advertising on Buses in AlabamaAverage Price: $546

Bus Panels in Etowah, AL

Bus panels come in 4 standard sizes, the smallest size costs $387 while the largest full side panel displays can cost as much as $650 every 4 weeks.

Alabama Advertising PostersAverage Price: $799

Posters Advertising in Etowah

Small panels located near bus shelters, transit stations, and shopping malls ideal for statewide advertisers with a small budget. Lowest price is $606 while some locations can cost $963.

What did people do after seeing Etowah billboards?

We conducted an outdoor advertising survey throughout the major cities in Etowah County, AL. Conducted from Gadsden to Rainbow City to Boaz to Attalla to Altoona, actions taken based on outdoor media varies somewhat throughout these cities. Take a look at the questions we asked 1,092 people in these Etowah cities about their own personal experiences with outdoor advertising.

Have you ever... GadsdenRainbow CityBoazAttallaAltoona
Discussed billboard ads you've seen with friends or family 34% 44% 45% 42% 31%
Recommended the advertiser to others 4% 8% 12% 11% 12%
Attended a local event because of a billboard 9% 16% 12% 16% 11%
Visited a local business (e.g. restaurant) because it was advertised on a billboard 10% 18% 19% 31% 22%
Made a purchase at the business advertised 18% 17% 16% 19% 12%
Watched event on television because of a billboard 12% 16% 15% 11% 12%
Tuned in to the radio station featured on a billboard 20% 16% 17% 18% 13%
Visited an advertiser website because of billboards 13% 24% 16% 22% 17%
Googled or otherwise searched online for more details about the message 15% 26% 12% 11% 27%
Googled or otherwise searched online for more details about the advertiser 15% 13% 15% 11% 16%
Accessed a coupon on a billboard from your mobile device 5% 8% 10% 10% 12%

The Alabama counties surrounding Etowah cover a lot of area as well. If you're exclusively seeking billboards in Etowah County, the cities of Rainbow City, Boaz, and Attalla will all likely have slightly different levels of effectiveness with regard to billboards, as we found in our survey.

Etowah Billboards

How people FEEL about billboard advertising in Etowah County?

The table below represents responses to questions from 983 people about consumer attitudes towards outdoor advertisements in Etowah County, AL. Again, findings vary from city to city. Factors you may want to take into consideration if you're planning to advertise at a particular location in Alabama.

I feel that billboards GadsdenRainbow CityBoazAttallaAltoona
Are a COOL way to advertise. 68% 67% 76% 73% 66%
Are a good way to LEARN about NEW BUSINESSES in the area 70% 72% 63% 72% 56%
Are a good way to LEARN about SALES and EVENTS 68% 67% 67% 63% 67%
Often catch my ATTENTION 80% 73% 77% 80% 78%
Advertisements on digital billboards stand out more than advertisements online. 70% 68% 75% 66% 71%
Advertisements on digitial billboards stand out more than advertisements on TELEVISION 46% 41% 36% 44% 48%
Make the city look more MODERN. 65% 72% 63% 64%
..Are visually APPEALING 73% 62% 63% 64% 61%
Are an effective way to alert the community about SEVERE WEATHER conditions. 83% 90% 83% 82% 84%
Are an effective way to alert the community about MISSING CHILDREN. 87% 87% 85% 84% 89%
Provide CURRENT and RELEVANT information. 66% 74% 80% 72% 74%